PRESS RELEASE
For Immediate Release
Contact: Andrea Weitzenfeld
Winsby, Inc. 847-316-9800
Images can be downloaded from
http://www.winsbyinc.com/mbr/pr/rbp/index.html
through September 2009.
MILLER-BRADFORD & RISBERG HOSTS
CASE ROCKIN’ BLOCK PARTY
Celebrating the 40th Anniversary of Case
Skid Steer with Prizes, Demos and Food
Eau Claire, WI (May 15, 2009) – Miller-Bradford & Risberg, the Case distributor, is celebrating the 40th anniversary of the introduction of the Case skid steer with a Rockin’ Block Party at its Eau Claire facility, 2525 Alpine Road on Saturday, June 13. At the event, from 9:00 am to 3:00 pm, you can test drive a Case skid steer to be registered in a drawing to win one of four being given away in December by Case. Free brats, burgers and beverages will be served, and raffle prizes will be presented throughout the day. Anyone interested in off-road equipment is invited to attend.
“We are looking forward to hosting this celebration,” says Jim Ruckman, manager of Miller-Bradford & Risberg’s Eau Claire location. “The Case skid steer is an extremely versatile piece of equipment and is a staple at job sites around the world. We’ll have several available for attendees to operate.”
The equipment demonstrations will showcase Case’s new line of Series 3 Skid Steer Loaders and Compact Skid Steer Loaders with the powerful, quiet Series III engine and a redesigned cab for improved airflow and operator comfort. Anyone who participates in a skid steer demonstration will be entered to win one of the four free skid steers that Case is giving away in December. Additional equipment will be available to operate, including the Case E Series wheel loaders, Case excavators and a Case 580SM loader backhoe. In addition, a military issue compact track loader, finished in camouflage, will be on display, presenting the perfect photo opportunity, complete with full body armor.
Case dealers are partnering with local Habitat for Humanity affiliates at Rockin’ Block Parties across the U.S. and Canada and are expected to generate more than $50,000 in contributions for the nonprofit organization. Miller-Bradford & Risberg has already donated $1,000 to the Milwaukee chapter, with additional contributions coming from donations for food provided at their scheduled Rockin’ Block Parties. Habitat for Humanity is a nonprofit organization that seeks to eliminate poverty housing and homelessness from the world and has more than 2,300 active affiliates around the world.
Miller-Bradford & Risberg has been selling and servicing heavy machinery since 1944. The company has expanded to include eight branch locations throughout Wisconsin, Michigan and Illinois. Manufacturers represented by Miller-Bradford & Risberg include: Case, Kobelco, Bomag, Terex, Terex Fuchs, Sandvik, Blaw-Knox, and other top brands. For more information about this even, call Jim Ruckman 800-585-7232 or visit their Web site at http://www.miller-bradford.com.


















