Press Room

PRESS RELEASE
For Immediate Release
Contact: Andrea Weitzenfeld
Winsby, Inc. 847-316-9800

Images can be downloaded from
http://www.winsbyinc.com/mbr/pr/rbp/index.html
through September 2009.

Sussex, WI (June 16, 2009) – Miller-Bradford & Risberg, the Case distributor, celebrated the 40th anniversary of the introduction of the Case skid steer with a Rockin’ Block Party at its Sussex facility, W250 N6851 Hwy 164 on Thursday, June 4. A crowd of over 300 attended the event. Tom Dretzka won a $300 gift card for Miller-Bradford & Risberg parts and services by completing a U-shaped obstacle course with the fastest time. Local rock station WHQG The Hog broadcasted live, and representatives from Habitat for Humanity accepted a donation of $2,635, which included $1,000 each from Miller-Bradford & Risberg and Case, and all proceeds from the food sales.

“We had a great time hosting this celebration,” says Brian Taylor, manager of Miller-Bradford & Risberg’s Sussex location. “We were quite pleased with the turnout, and we’re always happy to support the local Habitat for Humanity chapter.”

Over 170 operators who demonstrated a Case skid steer were registered to win one of four free skid steers that Case is giving away in December. Also available for a test drive were Case E Series wheel loaders, Case excavators and a Case 580SM loader backhoe. In addition, a military issue compact track loader finished in camouflage was on display, which was popular as a photo opportunity.

Case dealers are partnering with local Habitat for Humanity affiliates at Rockin’ Block Parties across the U.S. and Canada and are expected to generate more than $50,000 in contributions for the nonprofit organization. Habitat for Humanity is a nonprofit organization that seeks to eliminate poverty housing and homelessness from the world and has more than 2,300 active affiliates around the world.

Miller-Bradford & Risberg has been selling and servicing heavy machinery since 1944. The company has expanded to include eight branch locations throughout Wisconsin, Michigan and Illinois. Manufacturers represented by Miller-Bradford & Risberg include: Case, Kobelco, Bomag, Terex, Terex Fuchs, Sandvik, Blaw-Knox, and other top brands. For more information about this even, call Brian Taylor 800-242-3115 or visit their Web site at http://www.miller-bradford.com.