Miller-Bradford & Risberg's Press Kit
Company Background
Miller-Bradford & Risberg has been a family business since its first location opened in 1944. Mike Soley, Sr. began leading the company in 1966 and has expanded its operations to include eight branches throughout Wisconsin, Michigan and Illinois. He has passed the reins to the next generation, and his two sons now fill top positions. Mike Soley, Jr. serves as president and CEO, and Dan Soley is executive vice president, sales and marketing.
The rest of the management team is part of a family that extends beyond the Soleys—the Miller-Bradford & Risberg family. Tom Gorst joined the company in 1973 and today is vice president of product support. Bill Arnold, the treasurer, has been with the company since 1983. Several branch managers, service managers and parts managers are approaching their twenty-year anniversaries.
The same values that have made Miller-Bradford & Risberg a wonderful place to work insure that its customers receive first class treatment. The company has chosen equipment brands that perform all day, every day, and each branch delivers excellent parts and service support.
Services
Miller-Bradford & Risberg helps maximize uptime for customers with same day parts delivery and on-site service 24 hours a day, 7 days a week. MBR technicians undergo extensive training and are certified for any equipment they service. They routinely troubleshoot a situation to identify problems and quickly offer solutions to enhance your equipment’s performance.
Customers
Miller-Bradford & Risberg represents off-road equipment manufacturers for a wide range of businesses—roads and bridges, excavating, grading, paving, quarry and aggregates, utilities, landscaping and nursery, government, forestry, agriculture, general construction, waste, recycling and scrap handling, demolition, railroad, and industrial.
Equipment
Whatever your equipment needs are, you can find it at Miller-Bradford & Risberg. The lines of equipment available include construction equipment, utility equipment, road maintenance equipment, demolition equipment, material handling equipment, trailers, water tanks, and a wide variety of hydraulic drills and ground engaging tools. Manufacturers represented include: Case, Kobelco, Bomag, Terex, Sandvik, Blaw-Knox, Exodus, Efficiency Production, Noram, Maclean, Indeco, Midland Machinery, Towmaster, Rogers, Hensley, Fleetguard, Honda Generators and Pumps, Zanetis, and other top brands.
Fact Sheet
Founded in 1944, Miller-Bradford & Risberg serves a wide range of markets that require off road equipment by providing performance that you can count on, supported by excellent repair and rebuild facilities, knowledgeable technicians and a complete parts inventory. There are now eight locations throughout Wisconsin, Michigan and Illinois.
Locations
- Headquartered in Sussex, WI
- Additional Wisconsin locations—Sturtevant, Madison, Eau Claire, De Pere, Abbotsford
- Michigan location: Negaunee
- Illinois location: Rockford
Product lines
- Case—Wheel loaders, crawler tractors, excavators, motor graders, loaders/backhoes, skid steers, compact track loaders, RT forklifts, articulated trucks, compaction.
- BIC—Case loader backhoe,skid steer, and compact track loader options
- Blaw-Knox—Asphalt pavers and road wideners
- Bomag —Asphalt and soil compaction, landfill compactors, milling machines, and recycler
- Efficiency Production Inc—Trench shields, bedding boxes, hydraulic shores, water tanks
- Exodus—Material handling machines for scrap, forestry, and port industries
- Fleetguard—Filters
- Hensley—Teeth and adapters
- Honda—Generators and pumps
- Indeco—Hydraulic breakers, compactors, demolition equipment
- Kobelco—Excavators
- Maclean—Municipal Vehicles
- Midland—Road wideners
- NorAm—Grader
- Rogers—Tag and Lowboy trailers
- Sandvik—Tamrock Tophammer and DTH drills, Drilltech DTH drills, Sandvik rock tools and systems
- Terex—Scrapers, rigid and articulated trucks
- Topcon—Lasers, 2D machine control systems
- Towmaster—Tag trailers
- Zanetis—Cold planer attachments
Markets
- Served Roads and Bridges
- Excavating
- Grading
- Paving
- Quarry and Aggregates
- Utilities
- Landscaping and Nursery
- Government
- Forestry
- Agriculture
- General Construction
- Waste, Recycling and Scrap Handling
- Demolition
- Railroad
- Industrial
Services
- 24-hour emergency service
- CNH revolving account for parts, services, rental and accessory purchases
- Extended warranties
- Insurance—Liability, equipment
- Laser and machine control system repair center
- Machine inspection maintenance
- Oil and wear analysis
- Online parts catalog
- On-site field service
- Parts support with a multimillion-dollar inventory
- Remanufactured engines, transmissions, hydraulics, parts and components
- Rental equipment
- Tailored financing for new and used equipment purchases
- Training—Safety, operating and maintenance
- Undercarriage monitoring and replacement
- Used equipment


















